Business Management
In this section, you’ll find an extensive selection of resources on vegetable crop production and management. Get Penn State Extension’s insight in vegetable farm management and production budgets for vegetables, including community-supported agriculture, crop insurance, farm markets, diversification, and produce grower certification.
Vegetable Farm Management
For small-scale, part-time, and large-scale growers, knowing how and where you can market your crops is key to the success of your vegetable growing business. For growers of specialty or novel vegetables, this is especially important. If you diversify your crops, it becomes very challenging because you have to find a market for each crop.
There is a wide selection of options for marketing your vegetable crops, one of which is roadside markets. For many small-scale vegetable producers, developing a roadside farm market is a viable option. There are also farmers markets where you can market your vegetable crops. In Pennsylvania, there has been a 30% growth in the number of farmers markets across the state since 2010.
Another option that is becoming increasingly attractive is becoming a Community Supported Agriculture (CSA) farm. The benefits of becoming a member of CSA are many, not only as an educational tool, but to encourage people to walk through your door on a regular basis.
For those just starting out as a vegetable farmer, Penn State Extension runs workshops where you’ll learn about farm financial management. There are also Specialty Crop Tours for Young Growers.
Crop planning is key to the success of your business, and if you’re going to be employing workers to help with the vegetable production, for example, in your greenhouses, there are labor laws to be aware of. Top-quality produce is essential for repeat sales, so you should make sure you follow produce packing guidelines.
Production Budgets and Vegetable Crop Insurance
Production budgets form the backbone of your vegetable production. They are a description of the production practices followed for individual crops, the resources required to grow that crop, and the costs involved. Penn State Extension can provide a variety of production budgets. To list just a few, take a look at a red type tomato, heirloom type, and a more generic tomato production budget.
Natural events such as hail storms and drought can cause problems for vegetable growers. Crop insurance can be used to recoup some of the cost of damage caused by natural events, but you have to make sure you get the right coverage. If you purchase crop insurance for processing tomatoes or fresh market tomatoes, you have to know what is covered, where it is available, covered causes of loss, important insurance dates, and many other things.
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ArticlesBusiness Planning for Your Microgreens Operation
This article shares an overview of how to use the free resource AgPlan for business planning in microgreens. -
ArticlesProduction and Marketing of Specialty or Novel Vegetables
Successfully growing and selling specialty crops requires time, effort, management, and marketing. Includes Bitter Melon, Figs, Ginger, Globe Artichoke, Novelty Winter Squash, Specialty Peppers, and Watercress. -
Workshops$50.00
Food Safety Modernization Act: Produce Grower Certification Training
When 02/24/2026Length 8 hoursEvent Format In-PersonFruit and vegetable growers will learn about the Food Safety Modernization Act (FSMA) Produce Safety Rule, Good Agricultural Practices, and co-management of natural resources and food safety. -
NewsPenn State Extension Welcomes Horticulture Educator, Jennie Mazzone
Date Posted 9/18/2025Jennie Diehl Mazzone became a Horticulture Educator with Penn State Extension in Franklin County on September 2. -
ArticlesGreenhouse Production
Greenhouse production may be year-round and can provide valuable cash flow throughout the year. -
ArticlesHabilidades de Comunicación en su Operación Hortícola
La comunicación es un factor importante en la eficiencia de la operación de cualquier lugar de trabajo. -
ArticlesProducción de pimiento
Los pimientos se prestan bien para la producción agrícola a pequeña escala y a tiempo parcial. -
ArticlesCultural Sensitivity in the Workplace
Cultural sensitivity is a set of skills that enables us to learn about and understand people who are different from ourselves, thereby becoming better able to serve them within their own communities. -
ArticlesPotato Production
With many varieties and high consumer consumption, potatoes fit well with many small growers and can be marketed through various outlets. -
ArticlesIdentificación de mercados para productores latinos de frutas y hortalizas
La creación de relaciones con los clientes constituye un valor fundamental para alcanzar el éxito empresarial. El objetivo es ser visto como un socio, no sólo como otro vendedor de productos. -
NewsDo You Know About the USDA's National Appeals Division?
Date Posted 7/19/2023If you've ever applied or want to apply for programs or services offered by the USDA's Farm Service Agency, Risk Management Agency, Natural Resources Conservation Service, Rural Housing Agency, Rural Business Cooperative Service, or Rural Utilities Service, you need to know about the National Appeals Division or NAD. -
Tools and AppsModels for the Future: Winter Squash Production Budget
A spreadsheet tool for assessing cover crops for improving soil health in winter squash plantings. -
Tools and AppsModels for the Future: Tomato Production Budget
A spreadsheet tool for assessing cover crops for improving soil health in tomato plantings. -
ArticlesModels for the Future: Harvest Valley Farm
Harvest Valley Farms is a fourth generation family farm. The farm is now owned and operated by Larry, Art, and David King. -
ArticlesModels for the Future: Good Works Farm
Founded in 2011, Good Work Farm feeds 125 families through Community Supported Agriculture Shares (CSA). -
ArticlesStart Farming "Models for the Future" Living Classrooms
Penn State Extension partners with seven growers across the Commonwealth to provide on-farm demonstrations for new, young, and minority farmers. -
ArticlesOn the Road: Yarnick's Farm
Yarnick's Farm in Indiana, PA includes 250 acres of outdoor production and 20 greenhouses of varying sizes and shapes. -
ArticlesOn the Road: Toigo Organic Farms
Toigo Organic Farms is a 5-acre greenhouse farm that grows primarily tomatoes year-round, along with some eggplants and peppers. -
ArticlesOn the Road: La Esperanza, Intibucá, Honduras
Recently I spent a week in Honduras as part of a team of researchers working on gender issues in agriculture. -
ArticlesOn the Road: A Visit with Kenny Stehr and Sons Farm
We visited Brett and Henry Stehr of Kenny Stehr and Sons Farm located in Pitman, Pennsylvania. -
ArticlesOn the Road: 4 Seasons Farm Market
We headed up to Susquehanna County to visit 4 Seasons Farm Market, a 143-acre farm owned and operated by Tina and Gerald Carlin. -
ArticlesHigh Tunnel Production
This is an ag alternatives publication on high tunnel production of vegetable crops. -
ArticlesFinding and Keeping your CSA Members
Think about who your ideal Community Supported Agriculture (CSA) member is. Find them and keep them. -
ArticlesWorking with Plain Sect Growers
Learn about the culture and practices of the plain sect community, and take away methods for successfully working with this increasing population of farmers. -
ArticlesProduce Packing Guidelines
Key points to remember are quality and uniform product as well as good communication skills.

