Library Instruction for Color Theory (Extended)

Library Instruction for Color Theory (Extended)

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  COLOR THEORY TimeDate Professor
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  Library Resources ResearchGuide Library catalog—books, videos… Research Databases—articles Art Fulltext & Omnifile Fulltext Psychology & Behavioral Sciences Collection BHA (art history) & DAAI (design)
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  Images Books ArticlesGrove Dictionary of Art Visual Resources Center Websites: journals, museums, universities, professionals… Blue: The History of a Color by Michel Pastoureau Hiroyuki Shindo Shindigo Space 07 (2006) Part of The Textile Museum exhibit “Blue” http://www.textilemuseum.org
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  Color and PsychologyColor choice can affect the psychological impact of an image or object Color: The Secret Influence by Kenneth R. Fehrman, & Cherie Fehrman Find more books & articles -> Search: color AND psychology or color AND psychological See what you get!
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  Historical Meanings ofColor Green as symbol of fertility From “Color and Culture Matters” at http:// www.colormatters.com / culturematters.html The Green Man: pagan symbol of fertility http://www.mythinglinks.org/ct~greenmen.html
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  Cultural Meanings ofColor Traditional Japanese wedding garment is red for luck Wedding Traditions at http://www.hec.ohio-state.edu / people/ ebradshaw /wedding/ wedding_traditions.htm Image from JP NetKimono Hypertext (Massachusetts Institute of Technology) http://web.mit.edu/jpnet/kimono/woman-bridal.html
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  Color in InteriorDesign Changing a room’s color scheme can affect the mood Search terms : Interior design Interior decoration Psychology Color Color in interior design Color in design Images from Sunset Magazine— http:// www.sunset.com “ The $30 makeover: A little Paint Transforms a Kitchen” by Ann Bertelsen
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  Dark Blue (oceans, twilight skies, gemstones) =trust, dignity, security, professionalism Orange (fire, sunset, fruit) =energy, excitement, warmth, vitality * Examples from http://www.colormatters.com Color and Advertising Complimentary Colors—Cool & Warm Search Wilson Omnifile Fulltext & Find: “ Designing Big Dreams” in Nation’s Business (Aug. 1997)—discusses Wheaties box “ Why Packaging Must Pack a Bigger Punch” in Advertising Age (Oct. 22, 2007)
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  More Color AND Advertising : Brand Recognition Image from BRIAN SIBLEY: the blog (writer & broadcaster) http ://briansibleysblog.blogspot.com/2007_07_01_archive.html Billboard ad for Snickers using color and not the brand name Then—search Omnifile Fulltext and find… “ Sacred Ground No More: Brands Play With Labels” in Adweek from October 30, 2006 Then, get the article in Lexis Nexis Academic
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  Color in ToyDesign “Blue & Pink” by Rebecca Bengal, in Print (from v. 61, no. 4, July/August 2007) Found searching Art Fulltext Design Toys Psychology Gender Color Blue Marketing Children
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  Color in ToyDesign “Pink & Blue” by Rebecca Bengal, in Print (from v. 61, no. 4, July/August 2007) Found searching Art Fulltext Design Toys Psychology Gender Color Pink Marketing Children
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  Find Books colorin clothing color and clothing color and fashion Fashion-> color in architecture color and architecture Architecture-> color in design color in interior decoration color and design color and decoration Interior design-> color—psychological aspects color and psychology Psychology of color-> color in art color and art General search-> Narrow search (Subject Search) : Keyword searches : Topic :
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  Find Books (continued)color printing color and printing color and design Prints -> color guides color guides Sourcebooks -> color in design color and commercial art Graphic Design -> color in advertising color in marketing color and advertising color and marketing Advertising/ Marketing -> comic books, strips, etc.—technique color and comic books color and animation Sequential art -> Narrow search (Subject Search) : Keyword searches : Topic :
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  Reference Books From the Jen Library ( http://library.scad.edu ) GENERAL : The Color Compendium (encyclopedia) REF QC 494.2 .H67 1990 Color: A Multidisciplinary Approach REF QC 495 .Z65 1999 Readings on color. Vol. 1 E-book ART HISTORY/HISTORY: Color in Art REF 7432.7 .G34 2006   Living Colors: The Definitive Guide to Color Palettes through the Ages REF ND 1510 .W35 2002     CAREERS: Careers for Color Connoisseurs & other Visual Types E-book PSYCHOLOGY: Color: The Secret Influence REF QC 495 .F43 2004 Encyclopedia of Human Emotions REF BF 531. E 55 1999
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  DESIGN : BigBook of Color in Design (2006 in circulation) REF NK1548 .B54 2003    Color Graphics: The Power of Color in Graphic Design REF NC 1000 .T75 2002 Big color: Maximize the Potential of Your Design through Use of Color REF NC 997 .B44 2001   TECHNOLOGY: Color theory and modeling for computer graphics… E-book Color Harmony for the Web REF T 385 .B69 2001  CULTURAL ISSUES:    Global Graphics: Color: Guide to Design with Color for an International Market REF Z 246 .P474 1999 (Color choices for 40 countries) FASHION: Fashion Rendering with Color REF TT 509 .A245 2001   More Reference Books
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  Find Articles Lookfor Databases by Title under Research *Use similar search terms for finding books and articles Design and Applied Arts Index (DAAI) Art Bibliographies Modern Bibliography of the History of Art (BHA) Psychology & Behavioral Sciences Wilson Omnifile Fulltext Art Fulltext & Art Retrospective
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  Websites CAUS (ColorAssociation of the United States) http://www.colorassociation.com Causes of Color http://www.webexhibits.org/causesofcolor Color Matters http://www.colormatters.com Color—Stanford University Encyclopedia of Philosophy http://plato.stanford.edu/entries/color Color, Contrast, and Dimension in News Design http://poynterextra.org/cp/colorproject/color.html Color Theory—Brown University http://www.cs.brown.edu/courses/cs092/VA10/HTML/start.html Color Vision and Art http://webexhibits.org/colorart/index.html Color Worqx http://www.worqx.com/color (Color theory tutorial, part of a web designer's showcase)
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  More Websites Exploratorium (Museum of science, art & human perception) http://www.exploratorium.edu Interactive Color Wheel http://r0k.us/graphics/SIHwheel.html (Experiment with saturation, intensity, hue, and luma) International Color Consortium http://www.color.org Make a Splash with Color (Tech Museum of Innovation) http://www.thetech.org/exhibits_events/online/color/overview Psychology of Color http://www.infoplease.com/spot/colors1.html Unsafe Colormatch http://www.neteffect.dk/colormatch (Create color themes in 24-bit color) Virtual Color Museum http://www.colorsystem.com JR: COLOR_THEORY_2-07 Revised 01/08
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  Need to ListYour Sources? Check out these guides… Writing Center Guides (Savannah College of Art and Design) http:// www.scad.edu/services/library/writingcenter/handouts.cfm Assembling a List of Works Cited (Duke University) http:// library.duke.edu/research/citing/workscited Bibme.org http://www.bibme.org/citation-guide Formats citations & creates bibliography. “Bibliography Maker” at http://www.bibme.org
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  QUESTIONS? Reference DeskAsk-a-Librarian (email) http://www.scad.edu/services/library/askalibrarian.cfm C o l o r W h e e l From Encyclopedia Britannica ( Left ) Primary colors and their basic secondary and tertiary mixtures. ( Right ) Approximate, inherent tonal values JRinalducci: Color Theory 01/08