Since 2010, when it was founded by Eli Broverman and Jon Stein, Betterment has evolved from a simple automated investing platform to where it now offers an excellent selection of automated portfolios—all of which are ETF-based, including its cryptocurrency offering—checking accounts, and more, all with an exceptional user journey. Betterment now serves more than 1,000,000 customers, making it one of the largest standalone robo-advisors.
Betterment also offers a compelling high-yield cash account, which pays 3.75% APY through its partner banks as of September 2025. The rate applies to all balances, with no minimum requirement, and is covered by Federal Deposit Insurance Corp. (FDIC) insurance up to $4 million for joint accounts. Plus, when you're a new Betterment customer, you also receive an even higher bonus APY of up to 0.65% through January 15, 2026, with a qualifying deposit (terms apply). Once you’re ready to invest, you can easily transfer funds into your investment portfolio or use their no-fee checking account for daily expenses. The account also comes with zero account fees and requires no minimum or maximum balance to earn 3.75% APY.
Annual percentage yield (variable) is 3.75% as of 9/23/25, plus a 0.65% boost (“APY Boost”) for new clients with a qualifying deposit. $10 min deposit for base APY. Terms apply; if the base APY changes, the Boosted APY will change. Cash Reserve offered by Betterment LLC and requires a Betterment Securities brokerage account. Betterment is not a bank. Learn More.
FDIC insurance provided by Program Banks, subject to certain conditions.
The reported customer count of 1M is as of 8/19/2025, and is inclusive of checking and investing clients.