Introduction to User Experience Fundamentals

Introduction to User Experience Fundamentals

• 1.
  User Experience (UX) Fundamentals ChristopherS. LaRoche Society for Scholarly Publishing (SSP) November 16, 2016
• 2.
  II. What isUser Experience (UX)? http://upassoc.org/usability_resources/about_usability/images/vectors.gif
• 3.
  Alphabet Soup ofUser Experience (UX) http://www.manyeyes.com/software/analytics/manyeyes/visualization s/new/tag-cloud/the-alphabet-soup-of-user-experien-2/1
• 4.
  Defining this AlphabetSoup!  Most UX professionals use these terms interchangeable and usability and user experience (UX) often mean the same things  Often these terms have distinct & different definitions between UX professionals  Many people are adding UX to their resume without an solid understanding of the profession. Understanding the development of one‘s UX skill set is critical
• 5.
  Usability and userexperience (UX) are concepts that have been around for generations and evolved from traditional human factors. Over the last few decades, it has become standardized and greatly expanded  World War II – instrumentation, personnel selection, and training  Software and computer hardware industry  Web explosion  Consumer devices  Medical devices What is User Experience (UX)?
• 6.
  • Human Factorscomes from the field of psychology and focuses on understanding basic biological/human traits and mapping to user’s needs • The fast growth of information technology and the internet have made UX a critical aspect of product and service design • As the field of usability matured, it evolved into the field of user experience (UX), which focuses on the full end-to-end experience for a user, not just the user’s interaction with the user interface • Customer Experience (CX) is emerging and becoming more prominent overall – and includes aspects of UX What is User Experience (UX)?
• 7.
   An outgrowthof human factors and early usability work was User-Centered Design (UCD)  Overall, UCD is a framework & method to create products that correctly match a user’s needs and expectations  Products created produced using UCD principles are more likely to be be successful since user’s needs are considered and (likely) incorporated from the initial planning stages User-Centered Design (UCD)
• 8.
   “Know thyuser, know thy user, know thy user”  “The key to making things understandable is to understand what it’s like not to understand” (Richard Saul Wurman) User-Centered Design (UCD) - Philosophy
• 9.
   Ease oflearning and relearning (learnability)  Ease of use (efficiency)  Consistency within and between products  First impressions  Error prevention and recovery  Memorability  Satisfaction or likeability  Flexibility and discoverability  Improved collaboration for groups of users User-Centered Design (UCD) - Benefits
• 10.
   Users arenot designers and designers are not users!  It is more than common sense! http://simpsons.wikia.com/index.php?title=The_Homer&image=TheHomer-png What User-Centered Design (UCD) is NOT
• 11.
  User Experience (UX)is an open-ended term and profession that continues to grow and expand User Experience includes three distinct groupings: RESEARCH – DESIGN - EVALUATION User Experience (UX) – Clarity?
• 12.
   Part ofthe overall issue with understanding usability and the user experience is the impact of the context of use of the product or service  All experiences are contextual, so often the same product can be ‘usable’ for one person and ‘not usable’ for another. This is one of the more difficult aspects of user experience is to understand how to know if a product or service is indeed usable or a positive user experience  The term ‘it depends’ is often used when asked if a product is ‘usable’ or a ‘good user experience’ Context and It Depends...
• 13.
  VERY BRIGHT!  Theuser experience is now an important concept in many products. Products need to deliver more than just a ‘good interface’  User Experience is now expanding into industries that traditionally were not viewed as concerned with ‘usability’ – and that shows how much this field has evolved  The future for our field and job prospects are quite solid and bright – for the near future So, How Bright is the Future?
• 14.
   Usability Bodyof Knowledge [BOK] http://www.usabilitybok.org/  User Experience Magazine (A UXPA publication) http://www.usabilityprofessionals.org/uxmagazine/  UX Matters http://www.uxmatters.com/  Journal of Usability Studies [JUS] (A UXPA publication) http://www.usabilityprofessionals.org/upa_publications/jus/ Good UX Web Sites