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Content Curation for Learning – Beyond the Basics
The document summarizes a content curation workshop held by LearningCafe on October 12th, 2017 in Sydney. It provides details on how to participate via Q&A or Twitter, and lists experienced panelists from various organizations. The workshop covered topics like best practices in content curation, introductions from panelists, and next steps for attending future LearningCafe events.
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Content Curation for Learning – Beyond the Basics
- 1. Thurs, 12th October2017, 12-1 PM, Sydney Ways to participate: • Q&A Box - comment, whinge & opinions • Twitter Backchannel - @lrncafe #ContentCuration Knowledge Sharing Better Practices Experienced Panel Content Curation for Learning – Beyond the Basics
- 2. 2 Introductions Activate Learning Solutions Adslot APAGroup Apria Healthcare Blackboard Pty Ltd BNZ Capgemini CBA CCA Chartered Accountants ANZ Churches of Christ in Queensland Citizens Advice Coca-Cola amatil Cochlear Converjez Dara-Oak Academic Community Department of Education e3Learning Efic EY Gai Reddin GPC Asia Pacific Health Infrastrcture IAG IECL IP Australia kineo King & Wood Mallesons Macquarie Paul Boicovitis Global Learning Senior Content Curator Telstra Tim Dodd Education Editor Australian Financial Review Jeevan Joshi Producer & Founder CapabilityCafé /LearningCafe Consultant - LearnD MEndocino County Office of Education Nationwide Insurance new york institute of technology News Corp (News Xtend) Nous NSW Department of Education Optus Pacific National Pemex Pernod Ricard Pernod Ricard Winemakers Personalised Learning Solutions Qantas QBE Qudos Bank Queensland Urban Utilities RFDS Siemens Pte Ltd simPRO Skillsoft Suncorp Sydney Water Taronga Conservation Society Australia TCGRx Telstra Thiess Transport Accident Commission usaa UST Westpac 130+ 70+ Registrations Organisations
- 3. Thought Leadership Webinar Discussions UnConference Blog Magazine Coffee Catch Ups Capability Building Workshops Communityof Professionals with a focus on implementing ideas Building Capability 4
- 4. 4 Thurs. 2nd November,12pm AEST Register: http://bit.ly/cc2ndNov The Science of Defining Future Capabilities for the Organisation
- 5. 5 CapabilityCafe UnConference Network with200+ professionals including Capability Managers, Workforce Planners, HR, L&D, Strategy & Business Partners UnConference + Exhibition Curated Sessions by Leading Industry Practitioners Meet the industry experts offering innovative solutions 22nd February 2018, Sydney VENUE Aerial UTS Function Centre, Sydney Innovative & Proven UnConference Format Limited to 150 seats only. Early Bird Passes Available @ 550 + GST Register: http://www.capabilitycafe.com.au/events
- 6. 6 Date & Time:Thursday, 30th November 8:30 am– 4.30 pm Cost: $400 + GST Location: Sydney Register: http://bit.ly/LcCCwrkshp Content Curation for Learning 1 day workshop
- 7. JEEVAN JOSHI Producer atLearningCafe & CapabilityCafe 7
- 8. Volume of Informationis Increasing Half Life of Knowledge Decreasing Complexity Increasing Fewer Employees Transient Workforce Knowledge Work Increasing More Learning Quantity & Frequency 8 Disruption of Business Model Proactive & Rapid Learning Others ?
- 9. 9 • Content Curationis a new addition to L&D skill set. Not included in L&D education. • LMS platforms are only now adding content curation abilities • Coursera or attend 1 day LearningCafe course.
- 10. 10 Down from 89% In 2016 •Signs of disillusionment after hype ? • Outsourcing should be considers
- 11. 11 • Content Curationis a new addition to L&D skill set. • Not included in the L&D education • Coursera or attend 1 day LearningCafe course.
- 12. 12 • Business requirements& priorities which may change every week • Needs personalisation
- 13. 13 • Need aplatform where this is easy. Does your LMS make it possible. • Easily done by Google Analytics
- 14. Case Study Jeevan’s CuratedWeekly Business Podcasts 14 Subscribe - http://bit.ly/jjpodcasts
- 15. 15 Stage 1- Build •Develop curation process • Start community • Set up tech Stage 2 -Grow • Higher volumes • More automation Stage 3 – Scale ? Aggregation Podcast Apps /30 Nos + RSS / 50 no's +Automated using AI Selection Manual 50% automated 50 Manual 80% automated 20% manual to find outliers Contextualisation Manual Mostly manual. Crowdsourcing, Editorial team of SMEs Sharing LinkedIn, Newsletter, twitter + web site 100 subscribers 1000 subscribers Known brand ?
- 16. Stage 1 –Build 16 Aggregation Selection Contextualise Share Courses Blogs Internal Social Media Curation Pick best content Add knowledge, comments, tags Find, organise content Business & Learning Needs 45 + Podcasts Established + Independent Harvard NPR (3) ABC (3) Wharton Fin Times (4) 99% Invisible BBC McKinsey Machine Human Human Machine
- 17. Aggregation 17 Criteria - Credibility andhistory - Original Content - Evidence or research based - Outliers and balanced view - In depth treatment – At least 15 mins podcast Technology – 75% Human – 25% Overcast SoundCloud iTunes
- 18. Selection 18 Listen to 30plus podcasts per week Shortlist 9 Select 5 10 hours per week Listen again • Value • Engagement • Topical • Needs at least a 3.5 rating
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- 20. Share 20 Phase 1 -Implemented LinkedIn Emailer Facebook Phase 2 – In progress Twitter Web Site Phase 3 - Plan Podcast (about podcasts)
- 21. May need amix of approaches IT Skills Generic Management Business Priorities Specialised Knowledge Aggregate information & knowledge on internet Information based on key words and roles Content Context Approach Automate Humanise Generic Specific Curated Content Vendors Skillsoft, Lynda, Degreed etc RSS Feed to intranet Internal Content Curation using SMEs, Editors etc Personalised Automated Feeds $$$ $ $ $$$$ Your current tech could give you a big win $ Integrate with intranet for quick win Great for generic content but wont provide for specific needs Can provide real value add or can be waste of money on how it is set up
- 22. PAUL BOICOVITIS 22 Global LearningSenior Content Curator at Telstra My 7 lessons for drinking from the fire hose
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- 27. Lessons Learnt 27 Know whyyou’re curating Know where you’re curating Know what you’re curating Inform your audience Engage your audience Be prepared to Create Empower your learners
- 28. TIM DODD 28 Education Editorat Australian Financial Review
- 29. Where do journalistsget information from? •Know what’s happening •Read/watch the news •Social media •Wire stories •Unsolicited information (emails/phone calls) •Interviews •Direct observation •Other people’s research •Our own research
- 30. What information dowe look for? •Things which people don’t know •Things that people don’t want you to know •New ways of thinking about what we know •Joining the dots •Synthesis •To effectively present new information we give it context within what is already known
- 31. 31 How do westructure a news story? Simplest form •Who? •What? •Why? •When? •Where? More sophisticated •What happened? •Why is it important? •What is the context? •What is the reaction? •What happens next?
- 32. 32 Makeitcompelling Tell a story.... •Unfoldinformation in a logical order •Tread the fine line between simple and simplistic •Use examples where it helps to grasp a concept •Above all – clarity Make it ‘sticky’ •Stir emotions •Sympathy, outrage, wonder, envy •Utilise self interest •Pique curiosity
- 33. Curate vs Create Curation •Web‘rip off’ stories •‘Rewrite’ stories •Straightforward ‘fact only’ stories Creation •Investigative journalism •Long-form journalism •Column writing
- 34. Comparing Journalism andL&D Parallels • Aim to impart information which people will retain • Tell it simple, time is valuable • Focus on the most important • Challenge of condensing many sources Differences • L&D is usually more complex and detailed • L&D goes further, e.g. aims to change behaviour • L&D works from the existing corpus of knowledge • The best journalism aims to tell something new within the context of what is already known
- 35. Thank you [email protected] (untilOct 20) @TimDoddAFR
- 36. www.learningcafe.com.au lrncafe http://bit.ly/lcafefb blogs learning conversations free resources workshops UnConference2018 Sydney Melbourne Webinar recording, ebooks, L&D frameworks Building Effective Employee Social Networks 36 Ideas@work Collaborations
- 37. Next Steps Join Special Interest Community AttendWorkshops Attend UnConference Melbourne Brisbane LearningCafe LinkedIn Subgroup Register interest www.learningcafe.com.au Register interest www.learningcafe.com.au Or send us an email - [email protected] 37