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How to Choose an Effective Brand Colour Palette
According to colourfast.com, 84.7% of consumers cite colour as their main reason for buying a particular product, so in order to make the best impact possible, it’s important to choose the right colours for your brand, but how?. You might go through the branding process with a designer, in which case, this will be a great guide to help you understand the decisions your designer is making; otherwise if you’re taking on the task yourself, this will enable you to make more educated colour...
