Thinking about what to post on Instagram can feel overwhelming, especially if you don’t have a plan. By the time you’re finished reading this post, you’ll have your content calendar sorted for the rest of January 🎉 It’s so easy, you can do this right now in the notes app of your phone, let’s get started:
Step 1: Content pillars - aka, the topics you would like to post about. I put some examples on slide 2, but feel free to choose any which suit the vibe of your business.
Step 2: Brainstorm content ideas for each pillar. The more ideas, the better, but try to come up with at least 3 for each pillar - that way you can post 3 times a week for the rest of January! (If you get stuck here, you can use ChatGPT to provide inspiration, but I believe the best ideas will come from you!)
Step 3: S
