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PLATINUM2025

1% For The Planet Inc

All together for our planet.

aka 1% for the Planet   |   Burlington, VT   |  http://onepercentfortheplanet.org

Learn how to support this organization
GuideStar Charity Check

1% For The Planet Inc

EIN: 91-2151932

Mission

1% for the Planet is a global organization that exists to ensure our planet and future generations thrive. We do this through our mission to accelerate smart environmental giving.

Ruling year info

2006

CEO

Kate Williams

Main address

50 Lakeside Ave # 341

Burlington, VT 05401-5402 USA

Show more contact info

EIN

91-2151932

Subject area info

Environment

Business and industry

Philanthropy

Population served info

Adults

NTEE code info

Professional Societies, Associations (Y03)

IRS subsection

501(c)(3) Public Charity

IRS filing requirement

This organization is required to file an IRS Form 990 or 990-EZ.

Tax forms

See More

Show Forms 990

Communication

Affiliations

See related organizations info

Programs and results

Reports and documents
2022 1% for the Planet 2022 Annual Report 2021 1% for the Planet 2021 Annual Report 2020 1% for the Planet 2020 Annual Report 2019 1% for the Planet 2019 Annual Report 2018 1% for the Planet 2018 Annual Report 2017 1% for the Planet 2017 Annual Report 2016 1% for the Planet 2016 Annual Report.pdf 2015 1% for the Planet 2015 Annual Report

What we aim to solve

SOURCE: Self-reported by organization

Environmental giving comprises just 3% of total U.S. philanthropy. And it's been stuck at that paltry percentage of total charitable giving for more than a decade, during which time the urgency of environmental issues has only increased. For example, wild species are going extinct at a rate up to 10,000 times higher than the natural extinction rate. The need for urgent and increased environmental giving is great. At 1% for the Planet, we are entirely focused on increasing the amount and quality of giving going to the important environmental issues of our time. In addition, in today's hyper-connected world, there is, at times, too much information at our fingertips. People are inundated with data, reports, posts, blogs, videos—information is everywhere. The real challenge is in making sense of this information. What is relevant and what is noise? Where is the data coming from and can it be trusted? Wrestling with these questions can sometimes lead to paralysis and a lack of action.

Our programs

SOURCE: Self-reported by organization

What are the organization's current programs, how do they measure success, and who do the programs serve?

Core Model - Business Membership

1% for the Planet Business Members donate 1% of their sales directly to our environmental partners. 1% for the Planet carefully vets each environmental partner for track record, credibility and impact and annually verifies and certifies that members are meeting their 1% commitment.

Population(s) Served
Adults

Where we work

  • Global

Videos

Our results

SOURCE: Self-reported by organization

How does this organization measure their results? It's a hard question but an important one.

General Member Network

This metric is no longer tracked.
Totals By Year
Related Program

Core Model - Business Membership

Type of Metric

Input - describing resources we use

Direction of Success

Increasing

Context Notes

To achieve sustainable growth, 1% for the Planet strives to simultaneously increase retention, while significantly growing our annual total of new members.

Our Sustainable Development Goals

SOURCE: Self-reported by organization

Learn more about Sustainable Development Goals.

Goals & Strategy

SOURCE: Self-reported by organization

Learn about the organization's key goals, strategies, capabilities, and progress.

Charting impact

Four powerful questions that require reflection about what really matters - results.

We aim to accomplish increased environmental giving. We believe that philanthropy, as it stands today, isn't sufficient to support the scale and quality of work that needs to happen for our planet. In the U.S., the percentage of total philanthropy allocated to the environment has been stuck at a mere 3% for years, and innovative nonprofits struggle to stay viable, let alone bring solutions to scale. We know that it's possible to do better. We believe that businesses, nonprofits and individuals can collectively come together to take responsibility for our planet in innovative and newly integrated ways, accelerating smart environmental giving and driving positive impact.

Through our Business Membership program, we engage businesses to drive increased giving to our environmental partners. We do this by certifying their giving of 1% of their annual sales to vetted nonprofits in our network. We support these members with our Partnership Advising services, enabling them to develop giving strategies that amplify the scale and impact of their engagement. As we connect the value of strategic environmental giving with the urgent need for greater investment in environmental solutions, we strengthen and expand the case for smart philanthropy, thereby growing the movement for a healthier planet.

Operationally, the global work of 1% for the Planet is delivered by a lean and committed staff headquartered in Burlington, Vermont. Our model is intentionally based upon leveraging every dollar that comes to us to generate maximum resources the planet. We are effective and efficient, driving a bold vision and achieving consistent results.

Since 2002, we have been successful in building a network of businesses, individuals and environmental nonprofit partners, resulting in a global community of thousands of engaged stakeholders. To date, our members have given millions of dollars directly to our environmental partners. Every day, more members join our growing movement for a healthier planet. For up-to-date stats on environmental giving and the size of our network, visit www.onepercentfortheplanet.org/

How we listen

SOURCE: Self-reported by organization

Seeking feedback from people served makes programs more responsive and effective. Here’s how this organization is listening.

done We shared information about our current feedback practices.

  • How is your organization using feedback from the people you serve?

    To identify and remedy poor client service experiences, To identify bright spots and enhance positive service experiences, To make fundamental changes to our programs and/or operations, To inform the development of new programs/projects, To strengthen relationships with the people we serve, To understand people's needs and how we can help them achieve their goals

  • Which of the following feedback practices does your organization routinely carry out?

    We collect feedback from the people we serve at least annually, We aim to collect feedback from as many people we serve as possible, We take steps to ensure people feel comfortable being honest with us, We look for patterns in feedback based on people’s interactions with us (e.g., site, frequency of service, etc.), We engage the people who provide feedback in looking for ways we can improve in response, We act on the feedback we receive

Financials

1% For The Planet Inc
Fiscal year: Jan 01 - Dec 31
Financial documents
2023 2023 Audited Financial Statement 2022 2022 Audited Financial Statement 2021 2021 Audited Financial Statement 2020 2020 Audited Financial Statement 2019 2019 Audited Financial Statements 2018 2018 Audited Financial Statement 2017 2017 Audited Financial Statement
done  Yes, financials were audited by an independent accountant. info

Revenue vs. expenses:  breakdown

SOURCE: IRS Form 990 info
NET GAIN/LOSS:    in 
Note: When component data are not available, the graph displays the total Revenue and/or Expense values.

Liquidity in 2023 info

SOURCE: IRS Form 990

1.17

Average of 2.68 over 10 years

Months of cash in 2023 info

SOURCE: IRS Form 990

4.6

Average of 9.5 over 10 years

Fringe rate in 2023 info

SOURCE: IRS Form 990

27%

Average of 30% over 10 years

Funding sources info

Source: IRS Form 990

Assets & liabilities info

Source: IRS Form 990

Financial data

SOURCE: IRS Form 990

1% For The Planet Inc

Revenue & expenses

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

Fiscal year ending: cloud_download Download Data

1% For The Planet Inc

Balance sheet

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

The balance sheet gives a snapshot of the financial health of an organization at a particular point in time. An organization's total assets should generally exceed its total liabilities, or it cannot survive long, but the types of assets and liabilities must also be considered. For instance, an organization's current assets (cash, receivables, securities, etc.) should be sufficient to cover its current liabilities (payables, deferred revenue, current year loan, and note payments). Otherwise, the organization may face solvency problems. On the other hand, an organization whose cash and equivalents greatly exceed its current liabilities might not be putting its money to best use.

Fiscal year ending: cloud_download Download Data

1% For The Planet Inc

Financial trends analysis Glossary & formula definitions

Fiscal Year: Jan 01 - Dec 31

SOURCE: IRS Form 990 info

This snapshot of 1% For The Planet Inc’s financial trends applies Nonprofit Finance Fund® analysis to data hosted by GuideStar. While it highlights the data that matter most, remember that context is key – numbers only tell part of any story.

Created in partnership with

Fiscal year: Jan 01 - Dec 31 picture_as_pdf View full report cloud_downloadDownload data

Business model indicators

Profitability info 2019 2020 2021 2022 2023
Unrestricted surplus (deficit) before depreciation $386,140 $1,474,414 $1,185,576 $1,120,744 $52,898
As % of expenses 19.2% 64.2% 35.5% 19.6% 0.7%
Unrestricted surplus (deficit) after depreciation $350,430 $1,443,501 $1,168,485 $1,086,353 $18,138
As % of expenses 17.1% 62.0% 34.8% 18.8% 0.2%
Revenue composition info
Total revenue (unrestricted & restricted) $2,913,838 $3,109,528 $4,568,518 $6,719,066 $7,558,776
Total revenue, % change over prior year 39.7% 6.7% 46.9% 47.1% 12.5%
Program services revenue 49.9% 66.9% 60.9% 55.9% 59.1%
Membership dues 0.0% 0.0% 0.0% 0.0% 0.0%
Investment income 0.1% 0.1% 0.0% 0.0% 1.9%
Government grants 0.0% 5.9% 0.0% 0.0% 0.0%
All other grants and contributions 48.3% 26.5% 38.7% 43.4% 38.4%
Other revenue 1.8% 0.6% 0.4% 0.6% 0.5%
Expense composition info
Total expenses before depreciation $2,009,966 $2,296,756 $3,340,771 $5,732,094 $7,346,480
Total expenses, % change over prior year 23.2% 14.3% 45.5% 71.6% 28.2%
Personnel 64.1% 71.8% 72.0% 66.9% 70.5%
Professional fees 15.0% 16.0% 13.2% 8.7% 6.0%
Occupancy 2.0% 1.2% 1.1% 0.9% 3.3%
Interest 0.0% 0.0% 0.0% 0.0% 0.1%
Pass-through 0.0% 0.0% 0.0% 0.0% 0.0%
All other expenses 19.0% 11.1% 13.7% 23.5% 20.0%
Full cost components (estimated) info 2019 2020 2021 2022 2023
Total expenses (after depreciation) $2,045,676 $2,327,669 $3,357,862 $5,766,485 $7,381,240
One month of savings $167,497 $191,396 $278,398 $477,675 $612,207
Debt principal payment $0 $0 $0 $0 $0
Fixed asset additions $35,925 $57,825 $44,495 $44,318 $0
Total full costs (estimated) $2,249,098 $2,576,890 $3,680,755 $6,288,478 $7,993,447

Capital structure indicators

Liquidity info 2019 2020 2021 2022 2023
Months of cash 14.8 17.3 18.2 11.8 4.6
Months of cash and investments 14.8 17.3 18.2 11.8 9.5
Months of estimated liquid unrestricted net assets 7.6 14.1 13.8 10.3 8.1
Balance sheet composition info 2019 2020 2021 2022 2023
Cash $2,480,701 $3,302,778 $5,074,236 $5,653,391 $2,840,742
Investments $0 $0 $0 $0 $2,961,376
Receivables $231,167 $387,620 $213,004 $177,093 $222,935
Gross land, buildings, equipment (LBE) $32,934 $63,289 $107,101 $125,290 $122,289
Accumulated depreciation (as a % of LBE) 49.1% 31.0% 33.6% 35.4% 53.6%
Liabilities (as a % of assets) 25.7% 73.9% 70.4% 57.3% 49.3%
Unrestricted net assets $1,290,268 $2,733,769 $3,902,254 $4,988,607 $5,006,745
Temporarily restricted net assets N/A N/A N/A N/A N/A
Permanently restricted net assets N/A N/A N/A N/A N/A
Total restricted net assets $811,489 $149,847 $192,018 $58,246 $217,644
Total net assets $2,101,757 $2,883,616 $4,094,272 $5,046,853 $5,224,389

Key data checks

Key data checks info 2019 2020 2021 2022 2023
Material data errors No No No No No

Operations

The people, governance practices, and partners that make the organization tick.

Documents
Letter of Determination
Form 1023/1024 is not available for this organization

CEO

Kate Williams

LinkedIn profile

Kate's career has been devoted to balancing her passion for spending time outdoors with her commitment to doing the often desk-bound work of stewarding and advocating for outdoor places. Kate stepped into the role of CEO at 1% for the Planet in May 2015 bringing a strong track record as a leader, including roles as Board Chair of the National Outdoor Leadership School (NOLS), as Executive Director of the Northern Forest Canoe Trail, as founder and owner of a farm business enterprise, and as an elected political leader in her community. Kate earned a BA at Princeton University where she majored in history, and an MS at the MIT Sloan School of Management where she focused on Systems Theory. Kate lives in Vermont with her husband and two children.

Number of employees

Source: IRS Form 990

1% For The Planet Inc

Officers, directors, trustees, and key employees

SOURCE: IRS Form 990

Compensation
Other
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Show data for fiscal year
Compensation data
Download up to 5 most recent years of officer and director compensation data for this organization

1% For The Planet Inc

Highest paid employees

SOURCE: IRS Form 990

Compensation
Other
Related
Show data for fiscal year
Compensation data
Download up to 5 most recent years of highest paid employee data for this organization

1% For The Planet Inc

Board of directors
as of 2/6/2025
SOURCE: Self-reported by organization
Board of directors data
Download the most recent year of board of directors data for this organization
Board chair

Jim Osgood

Annie Morita DIRECTOR

Annika Berman

Benjamin Peeters

Bree Arsenault

Elizabeth McNichols

Georgina Miranda DIRECTOR

Greg Curtis

Howard Fischer

Jim Osgood

Katherine Cousins SECRETARY

Kurt Weinsheimer

Madelyn Postman

Marcius Extavour

Nicolas Ibanez

Rochelle Webb DIRECTOR

Board leadership practices

SOURCE: Self-reported by organization

GuideStar worked with BoardSource, the national leader in nonprofit board leadership and governance, to create this section.

  • Board orientation and education
    Does the board conduct a formal orientation for new board members and require all board members to sign a written agreement regarding their roles, responsibilities, and expectations? yes
  • CEO oversight
    Has the board conducted a formal, written assessment of the chief executive within the past year ? yes
  • Ethics and transparency
    Have the board and senior staff reviewed the conflict-of-interest policy and completed and signed disclosure statements in the past year? yes
  • Board composition
    Does the board ensure an inclusive board member recruitment process that results in diversity of thought and leadership? yes
  • Board performance
    Has the board conducted a formal, written self-assessment of its performance within the past three years? no

Organizational demographics

info Candid has made improvements to the race and ethnicity options.

Who works and leads organizations that serve our diverse communities? Candid partnered with CHANGE Philanthropy on this demographic section.

Leadership

The organization's leader identifies as:

Race & ethnicity
White/Caucasian/European
Gender identity
Female, Not transgender
Sexual orientation
Heterosexual or Straight
Disability status
Person without a disability

Race & ethnicity

Gender identity

Transgender Identity

Sexual orientation

Disability

Contractors

Fiscal year ending
There are no fundraisers recorded for this organization.